Arrow

See All Projects

Guide to Great Britain

For this project, the assignment was to take a rather dry bunch of text explaining British culture to American soldiers during WWII. We could only use two colors and had to make it interesting and engaging. We were also limited to saddle- stitch printing and had to design with the understanding that these would have been mass producing during the 40s. Instead of simply rearranging text and adding some graphic elements, I developed an organizational system that separated chunks of text into four different categories: People, Language, Culture, and War. The idea was that soldiers would be able to flip through the booklet and quickly find the relative information, making the book an ongoing reference guide instead of an orientation document.

Ribbon Icon2016 Silver Addy Award

Publication Design
Guide to Great Britain 1
Guide to Great Britain 2
Guide to Great Britain 3

Color Coded Keys

Each page of the booklet has a small color coded section next to the page number that mark which topics (People, Language, Culture or War) are covered on that page. This helps the booklet become more of a reusable resource than a one-time orientation guide.

Color Coded Keys

Each page of the booklet has a small color coded section next to the page number that mark which topics (People, Language, Culture or War) are covered on that page. This helps the booklet become more of a reusable resource than a one-time orientation guide.

Guide to Great Britain 4

Coded Quotes

Throughout the book, I added large drop quotes that fit into my color coding system. This is both as a way to highlight important pieces of information throughout the book as well as keep it interesting for those reading.